Computer Science Professor Randy Pausch, who has been diagnosed with terminal pancreatic cancer, gave his last lecture at Carnegie Mellon University last week. He gives excellent advice on how to live your life and achieve your most outrageous dreams. It’s a must see for entrepreneurs, and really anyone looking for a refresher course on living life to achieve your maximum creative potential.
“To be successful in business you don’t just need a great idea — you have to sell it. Don’t be afraid to sell. Don’t think of yourself as anything but a marketer.”
This is a quote from the post "Ten Quotes to Run Your Business By" in the 'news for entrepreneurs' section.
In the first 5 years of a business, 'sales' is the most important and most hated task to grow your business. That means it is not about you and your business, modern selling is all about fulfilling the needs of your customers.
When you plan your sales strategy, create your task list. You take care of your business, when you are in the actual sales conversation you take care of your customers needs. It is a paradox.
In an entertaining way 'Sales/ It's Jerry Time video' shows how important it is to adjust to your customer.
Something outstanding just happened in the internet tech bubble world.
The founder of Odeo, a music and podcast sharing internet service, Evan Williams just bought his company back from his investors to gain control and develop his business.
While every day new web2.0 start up's get funding and get bought by big companies, he decides to do it different. Read the article in 'news for entrepreneurs' "Odeo bought back from investors", especially the quote of the founder and owner Evan Williams.
Evan illustrates how he want to build his business, independent from investors. Longterm instead of shortterm, that is exactly what is our philosophy at The Soul of Entrepreneurship. After inventing a sevice, finding the right business model, means how to make money with it. Then we know people want it, they pay for it...
