Don’t be afraid to sell

“To be successful in business you don’t just need a great idea — you have to sell it. Don’t be afraid to sell. Don’t think of yourself as anything but a marketer.”

This is a quote from the post "Ten Quotes to Run Your Business By" in the 'news for entrepreneurs' section.

In the first 5 years of a business, 'sales' is the most important and most hated task to grow your business. That means it is not about you and your business, modern selling is all about fulfilling the needs of your customers.

When you plan your sales strategy, create your task list. You take care of your business, when you are in the actual sales conversation you take care of your customers needs. It is a paradox.

In an entertaining way 'Sales/ It's Jerry Time video' shows how important it is to adjust to your customer.